The Westin Atlanta.
Westin hotels will upgrade gyms located at all 186 of its North American locations, according to a press release put out today. This comes after months of research done by the chain through surveys of their guests. Some of the upgrades include a more natural look for their gyms, more floor space, and blue lighting. The move to a more natural look means many of their hotels will get rid of rubber flooring and install organic materials into “textural woven flooring.” Less equipment achieves two goals: it de-clutters the gym floor, a top complaint of most guests; and gives patrons room to stretch before their workout, a common practice of most active people.
The blue lighting is perhaps the most innovative and daring of the additions. Philips ActiViva Active lamps will be installed in most Westin gyms. Phillips claims that the lights “will positively influence physical performance and encourage well-being.” Each gym will also have a new water and towel station. Market research found that most travelers are happy “just to find a working treadmill,” but Westin hopes their gym upgrades go above and beyond their customers’ expectations.